It's really, really here!
Friday, September 21, 2012 at 11:24PM
Yarnista

I am dying -- DYING -- to know what you think of the whole collection. What are you surprised by? What are your favorites? What can you see yourself making?

Don't keep me in suspense!

In each of our new colorway listings is a link to the shops that currently stock it. You can call, email, visit their web stores, or stop by the brick and mortar -- whatever floats your boat. Because everything is instock, you get the instant gratification of knowing your yarn will be on its way shortly -- no waiting for us to make it for you. And you get the warm fuzzies from patronizing a local shop.

I know our premiere is a bit unorthodox, but then I've never been known for following the already-charted path. I know it might take a bit of extra effort to shop in a local yarn shop this weekend, but I know I am speaking for every one of our Awesome Retailers when I say thank you for doing it.

When you buy our yarn in an LYS, you're not just supporting us, you're voting with your dollars. You're saying to the small businesses of the world, the ones who provide you with knitting help, classes, and the ability to see and touch things in person, that you want them here, and that you value their contribution to the knitting community. They appreciate your business, and so do we.

We are proud of what we do, and proud to be part of the most amazing community of people in the world. Thanks for being such amazing fans and friends.

Happy knitting, ogling, and caressing (the yarn! the yarn!) this weekend!

Visit our new colorway babies here.

Article originally appeared on Yarnista (http://www.yarnista.com/).
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